Southwest could compete its competitors by the low-cost dodge. It was very ticklish for its rivals to duplicate the strategy. It was very impressive because southwest used this strategy to be the leader of the market that carried the most passengers in the U.S. field markets. To execute its strategy successfully, Southwest had many crucial policies, procedures and get practices which concentrated on three aspects: employees, customers and operating excellence. 1) Employees The come with believes that employees be the most important assets. Southwest hired good take in and treated them like family. The political party had no layoff policy whence people had the jobs security. Southwests salary was above the industry average and the company also had a profit-sharing plan for employees For working culture, Southwest managers were expected to spend at least one-third of their time walking aro und the facilities to educate the problems and listen to their subordinates in order to create effective nurture and good relationship. People had substantial authority and decision-making power because the company was empowerment of employees. Moreover, the managers were selected internally from employees.

2) Customers The mission of Southwest Airlines is dedication to the highest afforest of Customer Service delivered with a sense of warmth, friendliness, individual pride, and cleverness set Spirit. That was one of the reasons why the company treated employees good because if employees happy, they exit keep customers happy. 3) Operating Excellence The company created usable e! xcellence by operating only one quality of aircraft, Boeing 737s, to reduce a number of spare parts, simplifies training for tutelage and task of schedule planes. Furthermore, the company optimizes the utilization of the plane by deemphasizing flights to congested airports, because it can reduce not only the...If you emergency to enchant a full essay, order it on our website:
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